Mastering 2D Barcodes: Preparing for New Standards with AMI’s Markoprint Printers
The barcode is evolving. For decades, the one-dimensional (1D) barcode (those familiar vertical lines) has been the backbone of retail and supply chain operations. But as industries demand richer data, enhanced traceability, and seamless consumer engagement, the shift to two-dimensional (2D) barcodes is no longer optional—it’s inevitable.
In this guide, we’ll explore what 2D barcodes are, why they matter, and how Automated Marking Inc. (AMI) equips businesses to transition smoothly with our Markoprint Thermal InkJet (TIJ) Printers.
What Are 2D Barcodes?
2D barcodes store data both horizontally and vertically, using patterns like squares, dots, or hexagons. Unlike 1D barcodes (e.g., UPC/EAN), which hold limited data (e.g., a product ID), 2D codes can store thousands of characters, including:
- Product details: Ingredients, allergens, sustainability practices
- Supply chain data: Batch numbers, expiration dates, lot codes
- Interactive content: URLs for promotions, recipes, or brand storytelling
Common types include QR Codes, Data Matrix, and GS1 Digital Link, each suited for different industries.
Why 2D Barcodes? Here’s the benefits:
- Data-Rich Insights: Store up to 350x more data than 1D codes, enabling end-to-end traceability and compliance
- Consumer Empowerment: 79% of shoppers prefer products with scannable codes for instant access to safety, sourcing, and nutritional info.
- Operational Efficiency: Automate inventory management, reduce errors, and streamline recalls.
- Future-Proofing: Align with IoT, smart packaging, and real-time data demands.
While traditional marking methods are still in use, newer technologies offer distinct advantages depending on the specific needs of your business.
GS1 Sunrise 2027: The Deadline You Can’t Ignore
What is it?
GS1 Sunrise 2027 is a recently passed regulation requiring retailers to accept 2D barcodes at point-of-sale (POS) systems by the end of 2027. Traditional 1D barcodes will coexist temporarily, but 2D adoption is critical for compliance and competitiveness.
Let’s take a look at the history:
Key Milestones
- 2024: Began pilot testing retail 2D scanners.
- 2025: Early adopters like PepsiCo and Amazon have demonstrated success.
- 2026: Mass upgrades to POS scanners and software.
- 2027: Full transition to 2D-ready systems across the retail sector
Why Compliance Matters:
- Avoid penalties and supply chain disruptions.
- Meet consumer demands for transparency (e.g., 62% pay more for detailed product info)
- Ensure compliance with any future regulations mandating 2D Barcodes
The Challenge: Printing 2D Barcodes at Scale
Transitioning to 2D barcodes isn’t just about software—it requires high-resolution, reliable printing on diverse packaging materials (plastic, metal, glass, etc.). Traditional 1D systems often lack the precision for 2D codes, risking poor scan rates and non-compliance.
Luckily, AMI has just the solution for your compliance needs!
AMI’s Solution: Markoprint Thermal InkJet Printers
At AMI, we’ve engineered our Markoprint TIJ printers to meet stringent requirements like Sunrise 2027. Here’s why they’re the ideal choice for stepping your facility into the future of 2D Barcodes:
- Versatility
- Print on any substrate: Plastic, metal, cardboard, and more
- Support variable data: Real-time encoding of lot numbers, expiration dates, and serialization
- Precision & Speed
- High-resolution output ensures scannability even in demanding environments
- Seamless integration with existing production lines for minimal downtime
- Cost-Effective Compliance
- Reduce waste with error-free printing.
- Avoid costly recalls through accurate traceability
- Future-Ready Technology
- Compatible with the new GS1 Digital Link, enabling interactive consumer experiences and information
Conclusion: Lead the Transition with AMI
2D Barcodes aren’t just regulation—it’s an opportunity to innovate, build trust, and future-proof your operations. With AMI’s Markoprint TIJ printers, you’ll not only meet deadlines but also unlock new efficiencies and consumer connections on your trusted facility lines.
Don’t wait for mandates to catch up. Start your transition today!